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LinkedIn research

Research LinkedIn company pages and their ads

Type a company page to read its followers, size, industry, headquarters, and the pages LinkedIn lists as similar. Then read its recent posts, its ads, and the posts that mention a keyword.

  • Size up a company
  • See the ads it runs
  • Follow a topic

In the socmed menu

  • LinkedIn

    • Mentions
    • Top posts
    • Company posts
    • Company page
    • Comments
    • Transcript
    • Ads
    • Ads by company

What you can do

What you can find out on LinkedIn

  • Size up a company

    Followers, employees on LinkedIn, company size, industry, headquarters, founding year, the specialties it lists, and up to ten similar pages, each one a click away.

    • Company page
    • Company posts
  • See the ads it runs

    The ads one company has in the library, or ads that mention a keyword. Each shows its format and dates.

    • Ads by company
    • Ads
  • Follow a topic

    Public posts from the last month for a keyword, sorted by reactions, and posts that mention your brand.

    • Top posts
    • Mentions
  • Read one post

    A post's reactions and comments with the comments shown on its public page, and the words spoken in a video post.

    • Comments
    • Transcript

Every tool

One line on each lookup

LinkedIn

Mentions
Posts from the last month that mention a brand or keyword.
Top posts
The posts doing best for a keyword, with the hashtags they use.
Company posts
An account's recent posts with their numbers, the median, and the posts that beat it.
Company page
Followers, size, industry, headquarters, and the pages listed as similar.
Comments
The comments on one post, the questions in them, and the words that keep coming up.
Transcript
The spoken words of a video, with the word count and the opening line.
Ads
Ads that mention a keyword, with their dates, creative, and button.
Ads by company
The ads one company has in the library, longest-running first.

How a lookup works

Type one thing, then read what came back

  1. 1

    Type one thing

    A keyword, a handle, or a link. The page says what the lookup costs before you press Search.
  2. 2

    Read the saved answer

    It stays on your account with charts and plain sentences worked out from it. Opening it again is free until it ages out.
  3. 3

    Follow it to the next lookup

    A creator opens their posts and an app opens its reviews. Following a link only fills the search, so you choose when to spend.

What it does not do

  • Company pages only. Personal profiles are refused.
  • The company post list has no reaction counts. Open Comments on one post for its numbers.
  • People shown on a company page are never kept, and we do not read jobs or who reacted to a post.

Questions people ask

Can I research a person's profile?
No. LinkedIn research covers company pages. A personal profile link is refused before anything is spent.
Why are top posts sorted by reactions?
LinkedIn's search answers in no useful order, so we sort the ten posts by reactions.

Start your research on Starter

Social research, competitor tools, and the backlink review start at Starter. Rank tracking for one site stays free.